Expedia, Inc. today reinforced its leadership position in destination services with the launch of its new Expedia!fun(TM) brand. With the 36 newly branded Hawaii kiosks, including those acquired through the acquisition of Activity World in March 2004, Expedia!fun(TM) provides travelers with a physical location for booking vacation activities, tours, and attractions during their trip. The brand launch is an evolution of Expedia's continued commitment to helping travelers with every part of their trip, whether in the planning or purchase process or, now, while consumers are at their destination.
"Expedia is bringing its expertise in travel and global relationships with travel providers to help customers plan and have great vacations, and that includes what you do when you get there," said Jamie McDonald, vice president, destination services, Expedia, Inc. "Expedia!fun(TM) extends our brand beyond the Internet and provides travelers with an easy and trusted way to book travel services that help improve their travel experience."
Since 2001, Expedia has offered a broad range of activities online for customers interested in saving time and money by booking travel services that enhance their trip in advance. With more than 2,000 compelling offerings, Expedia helps travelers get more out of their vacation and enjoy the sights in more than 250 regions worldwide. Whether travelers want activities by air (helicopter tours and parasailing), land (bike tours and museum passes), or sea (snorkeling and dinner cruises), Expedia has a wide range of options.
In Hawaii alone last year, Expedia sent 150,000 people to luaus, 100 couples to the altar, and 37,000 people on helicopter tours of the islands. With the Expedia!fun(TM) kiosks, customers now have the option of purchasing these attractions and services during their trip by visiting one of 36 hotel and resort locations on the Big Island, Maui, Oahu, and Kauai. Participating hotels also have the opportunity to pass on special savings or reward guests with certificates that can be redeemed at the Expedia!fun(TM) desks.
"Hyatt strives to attend to all our guests' needs, and with the Expedia!fun(TM) kiosk in the hotel, we continue to deliver on that goal by making it easier for travelers to enjoy the many excursions on Maui," said Frank Lavey, general manager, Hyatt Regency Maui Resort and Spa. "Now guests can explore their options with the trusted Expedia name when they want to book a luau, helicopter tour, or other activities, and then make the reservation right on-site. This frees up more time for them to sit, relax and enjoy their vacation."
The Expedia!fun(TM) kiosk in the Hyatt Regency Maui recently helped customer Claire Hooper-Young book several excursions during her vacation. "Having the Expedia!fun(TM) kiosk in the hotel lobby was great," Hooper-Young said. "I did not have to make a lot of calls myself or lose a whole day planning my vacation. I was able to book six different tours, and the agent took the time to plan my days carefully."
The re-branding of the activity desks will be celebrated today with a traditional Hawaiian blessing ceremony at the Hyatt Regency Maui.
About Expedia, Inc.
Expedia, Inc. is the world's leading online travel service and the fourth largest travel agency in the U.S. Expedia's award-winning Expert Searching and Pricing (ESP) technology delivers the most comprehensive flight options available online. ESP also allows customers to dynamically build complete trips that combine flights, Expedia(R) Special Rate hotels and other lodging, ground transportation, and destination services and activities. Expedia's quality and leadership have been recognized in awards such as PC Magazine's "Editors' Choice" and Forbes' "Favorite General Travel Site." Expedia is an operating company of IAC/InterActiveCorp
For more information, press only: For Expedia: Al de Leon, Fleishman-Hillard, 415/318-4004,
Expedia, Expedia.com, and the airplane logo are either registered trademarks or trademarks of Expedia, Inc. in the United States, Canada and/or other countries. Other product and company names mentioned herein may be trademarks of their respective owners.
SOURCE: Expedia, Inc.
CONTACT: Al de Leon of Fleishman-Hillard, +1-415-318-4004 or
Web site: http://www.expedia.com/